Trust or consequences build trust today or lose your market tomorrow
The recent rash of corporate scandals—and the ensuing financial ruin of companies and their stockholders -- proves that even the bluest of blue chip businesses cannot bank on the blind faith of consumers and investors. More than ever, corporations must rebuild, restore, and strengthen bonds of trust...
| Autor principal: | |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
New York :
American Management Association
c2004.
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| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627687406719 |
Tabla de Contenidos:
- Trust trends
- More than a nice-sounding word
- The damage done
- Fix it before it breaks
- If you can't do it, please say so
- The human touch
- Humility
- Speed, truth, and other good ways to respond to bad times
- Tough trust decisions
- The media
- Great acts of trust
- Acts of distrust
- The ten commandments of organizational trust.
