6 steps to free publicity

“There are many good books on publicity. Yudkin certainly matches all the others and actually exceeds them in two areas—humor and creativity.” —Booklist Want the world to know who you are, what your company offers, or the urgency of your cause? With the popularity of the Internet, it’s never been ea...

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Bibliographic Details
Corporate Author: Books24x7, Inc (-)
Other Authors: Yudkin, Marcia, author (author)
Format: eBook
Language:Inglés
Published: Franklin Lakes, NJ : Career Press, Inc [2009]
Edition:3rd ed
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627677306719
Table of Contents:
  • pt. 1. Getting started with publicity
  • pt. 2. Writing to get publicity
  • pt. 3. Speaking and acting for publicity
  • pt. 4. Polishing your publicity skills
  • pt. 5. Keeping the publicity momentum going.