Africa rising : how 900 million African consumers offer more than you think

Africa rising how 900 million African consumers offer more than you think

With more than 900 million consumers, the continent of Africa is one of the world’s fastest growing markets. In Africa Rising , renowned global business consultant Vijay Mahajan reveals this remarkable marketplace as a continent with massive needs and surprising buying power. Crossing thousands of m...

Descripción completa

Detalles Bibliográficos
Otros Autores: Mahajan, Vijay , author (author), Gunther, Robert E., 1960- contributor (contributor)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Upper Saddle River, New Jersey : Wharton School Publishing 2009.
Edición:1st edition
Materias:
Investments, Foreign > Africa.
International business enterprises > Africa.
Africa > Commerce.
Africa > Economic conditions.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627647706719

Ejemplares similares

Ejemplares similares