Conversational Capital How to Create Stuff People Love to Talk About

“In The Tipping Point , Malcolm Gladwell presents an important idea without any ‘how to.’ Now Bertrand Cesvet provides the ‘how to’ you need to create ‘Tipping Points’ for your business and success. This book is a compelling presentation of a powerful idea. This is how the new world will do business...

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Detalles Bibliográficos
Autor Corporativo: Sid Lee (Firm) (-)
Otros Autores: Cesvet, Bertrand, author (author), Babinski, Tony, author, Alper, Eric, author, Lee, Sid, author
Formato: Libro electrónico
Idioma:Inglés
Publicado: Pearson 2008.
Edición:1st edition
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627641006719

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