Yahoo! Web analytics : tracking, reporting, and analyzing for data-driven insights

Yahoo! Web analytics tracking, reporting, and analyzing for data-driven insights

Yahoo! Web Analytics teaches readers how to collect data, report on that data, and derive useful insights using Yahoo!'s free Web analytics tool . This detailed resource from Yahoo!'s Director of Data Insights discusses the why of Web analytics as well as the how while revealing secrets an...

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Detalles Bibliográficos
Autor principal: Mortensen, Dennis R., 1972- (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Indianapolis, IN : Wiley Pub c2009.
Edición:1st edition
Colección:Serious skills.
Materias:
Yahoo! Web analytics.
Web usage mining > Computer programs.
Internet users > Statistics > Data processing.
Web sites > Statistics > Data processing.
Consumers' preferences > Data processing.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627636006719

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