Producing video podcasts a guide for media professionals
Put the video podcast medium to work for you and your clients with a winning formula. Know how video podcasts work and every facet of what it takes to produce a professional-quality program that will meet every criterion for success. The authors are seasoned video production pros that have been on t...
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| Autor Corporativo: | |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Amsterdam ; Boston :
Focal Press/Elsevier
c2008.
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| Edición: | 1st edition |
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| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627631906719 |
Tabla de Contenidos:
- PRODUCING VIDEO PODCASTSA Guide for Media Professionals; Copyright; Dedications; CONTENTS; Acknowledgements; Introduction; Who this Book is For; What You'll Learn; Our Approach; Our Qualifications; Part ITHE EVOLUTION OF PODCASTING; Chapter 1The Business Case for Podcasting; Understanding the Audience; What's Happening: Growth and Trends; How to Explain Podcasting to Your Clients; When to Use Podcasting; When Not to Use Podcasting; How Does it All Come Together?; Chapter 2What Podcasting Is and Is Not; The Clear Understanding of the Technology; Technology Choices; Portable Players
- Other PlayersThe Road Ahead; Part IITHE PRODUCTION OF PODCASTS; Chapter 3Preproduction; Success Doesn't Just Happen; Making the Go/No Go Decision; Creative Development; Determining Production Needs; Budgeting Guidelines; Chapter 4Production: Lighting and Sound; Lighting on a Deadline and Budget; Recommended Lighting Instruments; Lighting Diagrams; Capturing Good Audio; Chapter 5Production: Videography; Camera Considerations; Choosing an Acquisition Format; Camera Support Options; Tapeless Acquisition; Part IIITHE POSTPRODUCTION OF PODCASTS; Chapter 6Acquiring Additional Sources
- Working with B RollWorking with Photos; Working with Screen Captures; Working with Speaker Support/Slides; Motion Graphics; Technical Issues for Podcasting Graphics; Graphic Design Issues for Video Podcasts; Music for Podcasts; Chapter 7Editing Considerations; The Evolution of Nonlinear Editing; NLE Selection Criteria; Technical Considerations During Editing; Chapter 8Encoding the Podcast; The Challenge of Encoding; Determining Delivery Format; Delivering Podcasts with Apple Compatibility; What About Alternate Delivery?; Compression Tools; Encoding Advice
- Simple Techniques for Better CompressionPart IVTHE DELIVERY OF PODCASTS; Chapter 9Hosting the Podcast; The Essential Steps to Publish a Podcast; Budgeting for Hosting; Hosting Requirements; Hosting Options; Chapter 10Creating the Feed; An Overview of RSS; Developing the Feed; Anatomy of a Feed; Programming the Feed; Publishing the Feed; Chapter 11Publishing and Promoting the Feed; Submitting the Feed; Promotion Strategies; Building a Relationship with Your Audience; Potential Revenue from Your Podcast; The Road Ahead; Index
