The social factor innovate, ignite, and win through mass collaboration and social networking

Harness the Power of Social Networking to Promote Innovation and Drive Growth A treasure trove of strategic and tactical insights for the business leader Provides relevant experience from a host of powerful case studies and compelling business scenarios Secrets for avoiding costly mistakes that can...

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Bibliographic Details
Main Author: Himmel, Maria Azua, 1960- (-)
Other Authors: Parrish, Zak, author (author), Wilson, Jeff, author
Format: eBook
Language:Inglés
Published: Upper Saddle River, N.J. : IBM Press/Pearson 2009, c2010.
Edition:1st edition
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627622206719
Table of Contents:
  • Dawn of the social age
  • Social age organizations
  • Wikis : bringing the crowds to you
  • Blogs : your personal news outlet
  • Tagging and social clouds
  • Cloud computing paradigm
  • Social media and culture
  • On the shoulders of giants
  • Social brain and the ideation process
  • Social innovation
  • Social economy
  • Mobile society.