Protecting your company's intellectual property a practical guide to trademarks, copyrights, patents & trade secrets
You can't touch it or feel it. Sometimes you can't even see it. Yet, intellectual property continues to soar in value, comprising an increasingly greater portion of a typical company's assets. In the age of instant global communication, understanding what intellectual property is, how...
| Autor principal: | |
|---|---|
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
New York :
AMACOM
c2001.
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| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627593506719 |
Tabla de Contenidos:
- Intro
- Contents
- Figures
- Preface
- 1 Recognizing and Protecting Your Company's Intellectual Property
- 2 Trademark Basics
- 3 Trademark Selection and Searching
- 4 The Trademark Application Process
- 5 Maintaining, Monitoring, and Transferring Your Trademark
- 6 Trademark Infringement, Cancellations, and Dilution
- 7 Trademarks and the Internet
- 8 Copyright Basics
- 9 The Rights of Copyright Owners
- 10 The Copyright Application Process: Ownership, Registration, Notices, Duration, and Transfers
- 11 Copyright Infringement
- 12 Emerging Copyright Trends: Software Usage and Internet Policies
- 13 Patent Basics
- 14 Patent Searching, Patent Applications, Duration, and Transfers
- 15 Patent Infringement
- 16 Emerging Patent Trends
- 17 Trade Secret Basics
- 18 Unfair Competition
- 19 Owning the Work Product of Your Employees and Independent Contractors
- 20 Internal Processes for Greater Protection: Audits and Infringement Policies
- Appendix Information Resources
- Index.
