Getting to scale : growing your business without selling out

Getting to scale growing your business without selling out

Jill Bamburg presents the first book to deal with a central issue for almost all small businesses: how to preserve one's values while simultaneously maintaining growth and competitiveness in the marketplace.

Detalles Bibliográficos
Autor principal: Bamburg, Jill, 1951- (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: San Francisco, CA : Berkeley : Berrett-Koehler ; Publishers Group West [distributor] c2006.
Edición:1st ed
Materias:
Small business > United States > Management > Case studies.
Entrepreneurship > United States > Case studies.
Social responsibility of business > United States > Case studies.
Success in business > United States > Case studies.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627502706719
Tabla de Contenidos:
  • Contents; Foreword; Preface; Introduction: There IS Another Way; Chapter 1 Mission Comes First; Chapter 2 Any Business Can Do It; Chapter 3 Organic Is the Way to Grow; Chapter 4 Finance Your Independence; Chapter 5 Build Your Values into the Brand; Chapter 6 Match Manufacturing to Mission; Chapter 7 Morph Early and Often; Chapter 8 Form Follows Function; Chapter 9 The Soft Stuff Is the Hardest; Chapter 10 Getting to Scale: Is It Right for You?; Notes; Additional Resources; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U; V; W; Z; About the Author

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