Quick & painless business writing an essential guide to clear and powerful communication
Want to send an E-mail your boss will open right away? Need a knock-out proposal to seal a deal? Want to create a Web site that no customer can resist? Quick & Painless Business Writing will show you how. Yes, you can improve your writing without memorizing endless rules, perusing checklists of...
Otros Autores: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Franklin Lakes, NJ :
Career Press, Inc
[2007]
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Edición: | 1st edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627488706719 |
Tabla de Contenidos:
- Five no-worry reality checks
- Ouchless nouns
- Noun accomplices : articles, pronouns and adjectives
- Verbs : the power words
- Glue words
- Sentence savvy
- Plain language primer : so what are the big guys afraid of?
- Why the active voice isn't and a few words about being concise
- Reader-focus : bowing to the king and the queen of the universe
- The truth about tone, damn it!
- Seducing, spinning, and sedating : all about structure
- The paragraph : on closer inspection.