Doing business anywhere the essential guide to going global
""Through his principles of global trade and real-life examples, Tom Travis will help you find your seat at the globalization table. If you want to understand the universal themes for global expansion, read this book.""--George Feldenkreis, Chairman and Chief Executive Officer, P...
| Autor principal: | |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Hoboken, N.J. :
John Wiley & Sons, Inc
c2007.
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| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627421806719 |
Tabla de Contenidos:
- The Essential Guide to Going Global; CONTENTS; FOREWORD; PREFACE; ACKNOWLEDGMENTS; ABOUT THE AUTHOR; CHAPTER 1: THE TENETS OF GLOBAL TRADE: EMERGING TRENDS IN INTERNATIONAL BUSINESS; TAKE ADVANTAGE OF TRADE AGREEMENTS: THINK OUTSIDE THE BORDER; PROTECT YOUR BRAND AT ALL COSTS; MAINTAIN HIGH ETHICAL STANDARDS; STAY SECURE IN AN INSECURE WORLD; EXPECT THE UNEXPECTED; ALL GLOBAL BUSINESS IS PERSONAL; HOW THE TENETS CAME ABOUT; IN THE BEGINNING; CHAPTER 2: TAKE ADVANTAGE OF TRADE AGREEMENTS: THINK OUTSIDE THE BORDER; THE UNDERWEAR WAR; TRADE PROGRAMS AS CHANGE AGENTS
- MAKING THE SYSTEM WORK FOR YOUCHAPTER 3: PROTECT YOUR BRAND AT ALL COSTS; PROTECT YOUR BRAND; LABOR AND IMAGE: PROTECTING YOUR BRAND; STEWARDS OF THE EARTH-TRADE AND THE ENVIRONMENT; SOCIAL RESPONSIBILITY IN SOURCING; FREE TRADE AGREEMENTS AND CORPORATE SOCIAL RESPONSIBILITY- FORGING A LINK; CHAPTER 4: MAINTAIN HIGH ETHICAL STANDARDS; BRIBERY IN BENIN; THE CASE FOR ETHICS IN BUSINESS; FORGING ETHICAL STRATEGIC PARTNERSHIPS; MULTINATIONALS AND A PUSH FOR SELF-REGULATION; IMPORTING AND EXPORTING: SELF-GOVERNANCE AND ACCOUNTABILITY; MINDING YOUR EXPORT TRANSACTIONS; TRADE PROGRAMS AND COMPLIANCE
- ESTABLISHING A CORPORATE CODE OF CONDUCT AND COMPLIANCECHAPTER 5: STAY SECURE IN AN INSECURE WORLD; SECURITY IN A POST-9/11 WORLD; DO YOU KNOW WHERE YOUR CARGO IS?; THE PRIVATE SECTOR FIGHTS BACK AGAINST THE ILLEGAL DRUG TRADE; A CONTINUATION OF GOVERNMENT-TRADE COOPERATION; SECURITY AND CUSTOMS AROUND THE WORLD; ADDITIONAL GOVERNMENT SECURITY PROGRAMS; BOTTOM LINE BENEFITS OF CARGO SECURITY; DO YOU KNOW WHERE YOUR DATA IS?; KEEPING SAFE ABROAD; CHAPTER 6: EXPECT THE UNEXPECTED; CRISIS IN PARADISE; PREPARING FOR THE WORST; PLANNING FOR DISASTER; CHAPTER 7: ALL GLOBAL BUSINESS IS PERSONAL
- GLOBE-TROTTING AND RELATIONSHIP BUILDINGTHE IMPORTANCE OF FACE TIME; DO WHATEVER IT TAKES; KEEP THE HOME FIRES BURNING; SHOWING THE FLAG; THE PERSONAL TOUCH; MAKE YOURSELF AVAILABLE 24/7; CHAPTER 8: TRANSPARENCY AND THE TENETS OF GLOBAL TRADE; TRANSPARENCY: THE FUTURE IS NOW; PRACTICING WHAT WE PREACH; NOTES; INDEX
