APA (7th ed.) Citation

Lancaster, G., & Reynolds, P. (2002). Marketing made simple (1st edition.). Made Simple.

Chicago Style (17th ed.) Citation

Lancaster, Geoffrey, and Paul Reynolds. Marketing Made Simple. 1st edition. Oxford: Made Simple, 2002.

MLA (9th ed.) Citation

Lancaster, Geoffrey, and Paul Reynolds. Marketing Made Simple. 1st edition. Made Simple, 2002.