Email marketing an hour a day

If the idea of starting an email marketing campaign overwhelms you, the authors of Email Marketing: An Hour a Day will introduce you to email marketing basics, demonstrate how to manage details and describe how you can track and measure results. Case studies, step-by-step guides, checklists, quizze...

Full description

Bibliographic Details
Main Author: Mullen, Jeanniey (-)
Other Authors: Daniels, David, 1970-
Format: eBook
Language:Inglés
Published: Indianapolis, Ind. : Wiley Technology Pub c2009.
Edition:1st edition
Series:Serious skills Email marketing
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627379406719
Description
Summary:If the idea of starting an email marketing campaign overwhelms you, the authors of Email Marketing: An Hour a Day will introduce you to email marketing basics, demonstrate how to manage details and describe how you can track and measure results. Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute an email marketing campaign in just one hour a day. When you feel comfortable with the basics, learn how to use video and audio enabled email, implement tools like mobile devices and leverage social networks.
Item Description:Includes index.
Physical Description:1 online resource (315 p.)
ISBN:9781281946560
9786611946562
9780470451458