Business Intelligence

"This readable, practical book helps business people quickly understand what business intelligence is, how it works, where it's used, and why and when to use it-all illustrated by real case studies, not just theory." Nigel Pendse Author of The OLAP Report www.olapreport.com So much...

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Detalles Bibliográficos
Autor principal: Vitt, Elizabeth (-)
Otros Autores: Luckevich, Michael, Misner, Stacia
Formato: Libro electrónico
Idioma:Inglés
Publicado: Sebastopol : Microsoft Press 2010.
Edición:1st edition
Colección:Developer Reference
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627372706719
Tabla de Contenidos:
  • Contents; Foreword; Introduction; Chapter 1. Understanding Business Intelligence; Chapter 2. Bridging the Analysis Gap; Chapter 3. Defining BI Technologies; Chapter 4. Improving Operational Efficiency-Audi AG; Chapter 5. Maximizing Profitability-The Frank Russell Company; Chapter 6. Impacting the Bottom Line-CompUSA Inc.; Chapter 7. Keeping Customers Loyal-Disco S.A.; Chapter 8. Managing Seasonal Variability-Cascade Designs; Chapter 9. Identifying BI Opportunities; Chapter 10. Implementing a BI Solution; Appendix A. Microsoft Data. Warehousing Framework; Glossary; Bibliography; Index