Managing innovation, design and creativity

Innovation is the major driving force in organisations today. With the rise of truly global markets and the intensifying competition for customers, employees and other critical resources, the ability to continuously develop successful innovative products, services, processes and strategies is essent...

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Detalles Bibliográficos
Otros Autores: Von Stamm, Bettina Author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: [Place of publication not identified] John Wiley & Sons Inc 2008
Edición:2nd ed
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627370406719

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