Built for growth : expanding your business around the corner or across the globe
If there's one thing that's consistent in today's business world, it's rapid change. So how do you not only stay steady but actually grow'and quickly enough to stay safely ahead of your competitors? Built for Growth delivers specific solutions to create a brand and presence...
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| Other Authors: | , |
| Format: | eBook |
| Language: | Inglés |
| Published: |
[Place of publication not identified]
Wharton School Pub
2005
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| Edition: | 1st edition |
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| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627226106719 |
Table of Contents:
- Make no little plans
- It's about your values
- Opportunities, ideation, and concept
- The importance of the first store
- Maximizing the retail experience through design
- Seamlessly connecting design to brand while staying on budget
- Merchandising : maximizing your profits
- Customizing customer service
- Go long
- Blueprint for execution
- Taking your organization long
- Kicking the economic model into gear
- Wellsprings to expansion
- Own Main & Main
- How to grow rapidly without stumbling
- Hot spots, oil stains, and the perfect location
- A walk through the locationing process
- Real estate : who needs who more, when
- Push the envelope
- Innovation as the path to growth
- Defining your mission in the new age of retail.
