Cita APA (7a ed.)

Dyché, J. (2002). The CRM handbook: A business guide to customer relationship management (1st edition.). Addison-Wesley.

Cita Chicago Style (17a ed.)

Dyché, Jill. The CRM Handbook: A Business Guide to Customer Relationship Management. 1st edition. Boston: Addison-Wesley, 2002.

Cita MLA (9a ed.)

Dyché, Jill. The CRM Handbook: A Business Guide to Customer Relationship Management. 1st edition. Addison-Wesley, 2002.