Values-driven business how to change the world, make money, and have fun
In Values-Driven Business, Ben & Jerry's co-founder Ben Cohen and Social Venture Network chair Mal Warwick team up to provide you with a way to run your business for profit and personal satisfaction. This practical, down-to-earth book details every step in the process of creating and managi...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
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San Francisco, CA : Berkeley :
Berrett-Koehler Publishers ; Publishers Group West [distributor]
c2006.
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| Edición: | 1st ed |
| Colección: | Social venture network series.
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| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627149806719 |
Tabla de Contenidos:
- Contents; Letter from the Editor of the Social Venture Network Series; Acknowledgments; Preface; 1 So, Why Are You in Business?; 2 Are You Ready to Take the Plunge?; 3 First Things First: Your Employees; 4 Turning the Value Chain into a "Values Chain"; 5 Developing a Dialogue with Your Customers; 6 Staking Out Your Place in the Community; 7 Leaving a Lighter Footprint on the Planet; 8 You Really Can Try This at Home!; Resources; Notes; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U; V; W; About Social Venture Network; About the Authors
