Influencer the power to change anything
"From the bestselling authors who taught the world how to have Crucial Conversations comes Influencer, a thought-provoking book that combines the remarkable insights of behavioral scientists and business leaders with the astonishing stories of high-powered influencers from all walks of life. Yo...
Otros Autores: | , |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
New York :
McGraw-Hill
c2008.
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Edición: | 1st edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627085206719 |
Tabla de Contenidos:
- You're an influencer
- Find vital behaviors
- Change the way you change minds
- Make the undesirable desirable : personal motivation
- Surpass your limits : personal ability
- Harness peer pressure : social motivation
- Find strength in numbers : social ability
- Design rewards and demand accountability : structural motivation
- Change the environment : structural ability
- Become an influencer.