Leading mass customization & personalization : how to profit from service and product customization in e-commerce and beyond

Leading mass customization & personalization how to profit from service and product customization in e-commerce and beyond

Bibliographic Details
Other Authors: Piller, Frank autor (autor), Walcher, Dominik autor
Format: Book
Language:Inglés
Published: Munchen [etc.] : Think Consult Publishing 2018
Edition:1st edition January 2018
Subjects:
Empreses > Direcció i administració
Consumidors > Satisfacció
Gestió de productes
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009624862506719
Description
Physical Description:187 pàgines : il·lustracions i fotografies en color ; 21,5 cm
ISBN:9781387558841

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