Narrative and numbers the value of stories in business
How can a company that has never turned a profit have a multibillion dollar valuation? Why do some start-ups attract large investments while others do not? Aswath Damodaran, finance professor and experienced investor, argues that the power of story drives corporate value, adding substance to numbers...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
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New York :
Columbia Business School Publishing
2017.
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| Colección: | Columbia Business School publishing
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| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009623527506719 |
