The plan-as-you-go business plan

The principal author of Business Plan Pro, the country's bestselling business plan software, simplifies the business planning process and reveals how to create business plans that grow with the business. Providing adequate guidance for every situation and every stage of business, readers are tr...

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Detalles Bibliográficos
Autor principal: Berry, Timothy (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: [Irvine, CA] : Entrepreneur Press c2008.
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009623444206719
Tabla de Contenidos:
  • Contents; Foreward; Preface; Chapter 1 - About This Book; What's Different About This Book?; Why Plan as You Go?; What's Different About This Approach?; Why Is This Approach Better?; Chapter Outline; Read This Even If You Read Nothing Else; Do You Have a Business Plan Event?; About that Big Plan; Chapter 2 - Attitude Adjustment; Start Anywhere. Get Going.; Form Follows Function; Let It Evolve Organically, as You Need It To; Fundamental Management; Mixing Numbers and Words: Keep It Simple; Separate Supporting Information from the Plan; Inside Out from the Heart; Planning, Not Accounting
  • It Has to Be Your PlanIt's About Controlling Your Destiny; Like Planning a Trip; Chapter 3 - The Heart of the Plan; Your Business Identity; Your Market Story; Strategic Focus; Remember: Your Plan Is Not Necessarily a Written Document; Chapter 4 - Flesh and Bones; Action Plan: What's Going to Happen? When?; Basic Business Numbers; It's Not Rocket Science; Chapter 5 - Dressing and Growing; From Basic Numbers to Financials Projections; Market Research on the Web; Simple and Practical Market Research; Documents, Presentations, Live; Chapter 6 - Planning Process; A Plan vs. Actual Analysis
  • Management and AccountabilityCrystal Ball and Chain; Set Expectations and Follow Up; Final Thought; Index