Blue ocean strategy how to create uncontested market space and make the competition irrelevant
The global phenomenon that has sold 3.6 million copies, is published in a record-breaking 46 languages and is a bestseller across five continents—now updated and expanded with new content In this perennial bestseller, embraced by organizations and industries worldwide, globally preeminent management...
Otros Autores: | , |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Boston, Massachusetts :
Harvard Business Review Press
[2015].
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Edición: | Expanded edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009623413606719 |