Business analytics a practitioner's guide

Business analytics is used to help people to make and execute rational decisions. This book provides a guide to businesses on how to use analytics to help drive from ideas to execution. Analytics used in this way provides full lifecycle support for business during all stages of decision-making and e...

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Detalles Bibliográficos
Autor principal: Saxena, Rahul (-)
Otros Autores: Srinivasan, Anand
Formato: Libro electrónico
Idioma:Inglés
Publicado: New York : Springer 2013.
Edición:1st ed. 2013.
Colección:International series in operations research & management science ; 186.
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009469661706719
Tabla de Contenidos:
  • A Framework for Business Analytics
  • Analytics Domain Context
  • Decision Framing: Defining the Decision Need
  • Decision Modeling
  • Decision Making
  • Decision Execution
  • Business Intelligence
  • Data Stewardship: Can We Use the Data?
  • Making Organizations Smarter
  • Building the Analytics Capability
  • Analytic Methods
  • Analytics Case Studies.