Second Stage Entrepreneurship : Ten Proven Strategies for Driving Aggressive Growth

Second Stage Entrepreneurship Ten Proven Strategies for Driving Aggressive Growth

Second Stage Entrepreneurship shows the aspiring entrepreneur how to create significant growth as their company scales its way to the top through the development of organizational structure; from setting up an effective company culture; to structuring an effective sales team; to helping create stand...

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Detalles Bibliográficos
Autor principal: Weinfurter, Daniel J. author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: New York : Palgrave Macmillan US 2013.
Edición:1st ed. 2013.
Materias:
Small business.
Management.
Leadership.
Operations research.
Decision making.
Entrepreneurship.
Economics.
Management science.
Small Business.
Business Strategy/Leadership.
Operations Research/Decision Theory.
Economics, general.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009468027006719
Tabla de Contenidos:
  • Foreword / by Gary Loveman, Chairman and CEO of Caesar's Entertainment
  • Introduction
  • Grow or die
  • New capital sources
  • Install a board of directors
  • "Create, don't compete"
  • Hiring smart!
  • The new model for selling
  • Managing beyond metrics
  • Growth marketing
  • The total customer experience
  • Culture matters
  • The keys to effective leadership
  • Appendix: Exit strategy : moving on.

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