Strategie di internazionalizzazione e grande distribuzione nel settore dell'abbigliamento focus sulla realtà fiorentina

The Stanze della Moda project has set up an Observatory with the purpose of economic and management monitoring of the fabric of the Florentine companies through a marketing and research workshop. The analysis of several major international retailers demonstrates the emergence of a successful busines...

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Bibliographic Details
Other Authors: Ciappei, Cristiano, author (author), Sani, Azzurra, author
Format: eBook
Language:Italiano
Published: Firenze, Italy : Firenze University Press 2006
2006.
Series:Stanze Della Moda ; 1
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009427562806719

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