Cita APA (7a ed.)

Sargeant, A. A., & West, D. C. C. (2001). Direct and interactive marketing. Oxford University Press.

Cita Chicago Style (17a ed.)

Sargeant, Adrian Author, y Douglas C Contributor West. Direct and Interactive Marketing. [Place of publication not identified]: Oxford University Press, 2001.

Cita MLA (9a ed.)

Sargeant, Adrian Author, y Douglas C Contributor West. Direct and Interactive Marketing. Oxford University Press, 2001.