The protection of non-traditional trademarks critical perspectives

This volume offers a detailed analysis of the issues related to the protection of non-traditional marks. In recent years, the domain of trademark law and the scope of trademark protection has grown exponentially. Today, a wide variety of non-traditional marks, including colour, sound, smell, and sha...

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Bibliographic Details
Other Authors: Calboli, Irene, author (author), Senftleben, M. R. F. (Martin R. F.), author
Format: eBook
Language:Inglés
Published: Oxford : Oxford University Press 2019.
Edition:First edition
Series:Oxford scholarship online.
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009425012606719
Description
Summary:This volume offers a detailed analysis of the issues related to the protection of non-traditional marks. In recent years, the domain of trademark law and the scope of trademark protection has grown exponentially. Today, a wide variety of non-traditional marks, including colour, sound, smell, and shape marks, can be registered in many jurisdictions. However, this expansion of trademark protection has led to heated discussions and controversies about the impact of the protection of non-traditional marks on freedom of competition and, more generally, on socially valuable use of these or similar signs in unrelated non-commercial contexts. These tensions have also led to increasing litigation in this area across several jurisdictions. This text provides an overview of the debate and state of the law surrounding non-traditional marks at the international, regional, and national level.
Item Description:This edition previously issued in print: 2018.
Physical Description:1 online resource : illustrations (black and white)
Audience:Specialized.
Bibliography:Includes bibliographical references and index.
ISBN:9780192572790
9780192572783
9780191865503