Journal of direct marketing

Abstracts and full-text (PDF only), 1997; abstracts only, 1996.

Bibliographic Details
New Title:	Journal of interactive marketing
Corporate Authors:	Direct Marketing Educational Foundation, issuing body (issuing body), Medill School of Journalism, issuing body
Format:	eJournal
Language:	Inglés
Published:	[New York, N.Y.] : John Wiley & Sons., Inc. : Direct Marketing Educational Foundation 1987-1997.
Subjects:	Direct marketing > Statistics > Periodicals. Marketing direct > Statistiques > Périodiques. Direct marketing. periodicals. Periodicals. Statistics. Périodiques.
See on Biblioteca Universitat Ramon Llull:	https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009421691306719

Description
Summary:	Abstracts and full-text (PDF only), 1997; abstracts only, 1996.
Published:	Print began with vol. 1, no. 1 (winter 1987) -v. 11, issue 4 (autumn 1997)
Item Description:	Refereed/Peer-reviewed Published: [Evanston, IL] : Medill School of Journalism, Dept. of Advertising, Northern University in cooperation with DMEF, 1987-
Physical Description:	1 online resource
Publication Frequency:	Quarterly
Format:	Mode of access: World Wide Web.
ISSN:	15227138

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