Is behavioral economics doomed? the ordinary versus the extraordinary

"It is fashionable to criticize economic theory for focusing too much on rationality and ignoring the imperfect and emotional way in which real economic decisions are reached. All of us facing the global economic crisis wonder just how rational economic men and women can be. Behavioral economic...

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Bibliographic Details
Main Author: Levine, David K. (-)
Corporate Author: Open Book Publishers (-)
Format: eBook
Language:Inglés
Published: Cambridge : Open Book Publishers 2012.
Edition:1st ed
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009419761406719
Table of Contents:
  • . Introduction
  • 2. Does economic theory work?
  • 3. Why is the world so irrational?
  • 4. Does economic theory fail?
  • 5. You can fool some of the people ...
  • 6. Behavioral theories I : biases and irrationality
  • 7. Behavioral theories II : time and uncertainty
  • 8. Learning and friends
  • 9. Conclusion: Psychology, neuroscience and economics.