Experiencing international business and management exercises, projects, and cases
| Autor principal: | |
|---|---|
| Formato: | Libro |
| Idioma: | Inglés |
| Publicado: |
Armonk, NY :
M.E. Sharpe
cop. 2011
|
| Edición: | 2nd ed |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991008134419706719 |
Tabla de Contenidos:
- Conté els capítols: Defining an international company : worksheet for exercise 1
- Moving from domestic to global : worksheet for exercise 2
- Benefits of trade
- Trade considerations : worksheet for exercises 3 and 4
- Choosing your suppliers : worksheet for exercise 5
- Friendly negotiations : worksheet for exercise 6
- How do you negotiate? : worksheet for exercise 7
- The relative value of money : worksheet for exercise 8
- Pricing exports : worksheet for exercise 9
- Advertising campaigns : worksheet for exercise 10
- Marketing mistakes : worksheet for exercise 11
- Effective advertising : worksheet for exercise 12
- Expatriate assignment and repatriation : worksheet for exercise 13
- Social responsibility : it depends on your point of view : worksheet for exercise 14
- Environmental concerns and advocacy : worksheet for exercise 15
- Child labor and international managers : worksheet for exercise 16
- What is bribery? : worksheet for exercise 17
- Describing culture : worksheet for exercise 18
- Diversity and cross-national management : worksheet for exercise 19
- Cross-cultural leadership style : worksheet for exercise 20
- Cross-cultural motivation : worksheet for exercise 21
- Cross-cultural awareness quiz
- New behaviors
- Managing political risk : worksheet for exercise 24
- Risk assessment and management : worksheet for exercise 25.
