Cita APA (7a ed.)

Day, G. S. (1999). The Market driven organization: Understanding, attracting, and keeping valuable customers. Free Press.

Cita Chicago Style (17a ed.)

Day, George S. The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers. New York: Free Press, 1999.

Cita MLA (9a ed.)

Day, George S. The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers. Free Press, 1999.