Marketing plans for services a complete guide
| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | Inglés |
| Published: |
Chichester :
Wiley
cop. 2011
|
| Edition: | 3rd ed |
| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991007163819706719 |
| Item Description: | Edicions anteriors publicades com: Marketing planning for services (1996) ; Marketing plan for service businesses (2006) Índex |
|---|---|
| Physical Description: | XV, 495 p. : il., taules i gràf. ; 25 cm |
| Bibliography: | Bibliografia |
| ISBN: | 9780470979099 |
