Richard Ivey School of Business, Clow, K. E., & Baack, D. (2012). Cases in marketing management. SAGE.
Cita Chicago Style (17a ed.)Richard Ivey School of Business, Kenneth E. Clow, y Donald Baack. Cases in Marketing Management. Thousand Oaks, Calif.: SAGE, 2012.
Cita MLA (9a ed.)Richard Ivey School of Business, et al. Cases in Marketing Management. SAGE, 2012.
Precaución: Estas citas no son 100% exactas.