Cita APA (7a ed.)

Cole, R. E. (1999). Managing quality fads: How American business learned to play the quality game. Oxford University Press.

Cita Chicago Style (17a ed.)

Cole, Robert E. Managing Quality Fads: How American Business Learned to Play the Quality Game. Oxford [etc.]: Oxford University Press, 1999.

Cita MLA (9a ed.)

Cole, Robert E. Managing Quality Fads: How American Business Learned to Play the Quality Game. Oxford University Press, 1999.