Transmedia marketing from film and tv to games and digital media

Bibliographic Details
Main Author: Zeiser, Anne (-)
Format: Book
Language:Inglés
Published: New York ; London : Focal Press 2015
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991007098349706719
Description
Physical Description:XVII, 450 p. : il. ; 24 cm
Bibliography:Bibliografia. Índex
ISBN:9780415716116
9780415716109
9781315880112