Cita APA (7a ed.)

Ries, A., & Trout, J. (1986). Marketing de guerra (Ed. rev.). McGraw-Hill.

Cita Chicago Style (17a ed.)

Ries, Al, y Jack Trout. Marketing De Guerra. Ed. rev. Madrid [etc.]: McGraw-Hill, 1986.

Cita MLA (9a ed.)

Ries, Al, y Jack Trout. Marketing De Guerra. Ed. rev. McGraw-Hill, 1986.