Fundamentals of business

"An introductory textbook in business that covers a variety of topics: The Foundations of Business, Economics and Business, Ethics and Social Responsibility, Business in a Global Environment, Forms of Business Ownership, Entrepreneurship: Starting a Business, Management and Leadership, Structur...

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Detalles Bibliográficos
Autores Corporativos: Parsons, Richard, autor (autor), Walton, Gary, autor (editor literari), BC Open Textbook Project, editor literari
Otros Autores: Skripak, Stephen J., autor (autor), Cortes, Anastasia, autor, Walz, Anita, autor
Formato: Libro electrónico
Idioma:Inglés
Publicado: Virginia : VT Publishing 2018
Edición:2nd ed
Materias:
Acceso en línea:Accés lliure
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991005689899706719
Tabla de Contenidos:
  • Conté: Chapter 1: Teamwork in Business
  • Chapter 2: The Foundations of Business
  • Chapter 3: Economics and Business
  • Chapter 4: Ethics and Social Responsibility
  • Chapter 5: Business in a Global Environment
  • Chapter 6: Forms of Business Ownership
  • Chapter 7: Entrepreneurship: Starting a Business
  • Chapter 8: Management and Leadership
  • Chapter 9: Structuring Organizations
  • Chapter 10: Operations Management
  • Chapter 11: Motivating Employees
  • Chapter 12: Managing Human Resources
  • Chapter 13: Union/Management Issues
  • Chapter 14: Marketing: Providing Value to Customers
  • Chapter 15: Pricing Strategy
  • Chapter 16: Hospitality and Tourism
  • Chapter 17: Accounting and Financial Information
  • Chapter 18: Personal Finances