APA (7th ed.) Citation

Bullmore, J. (2003). Behind the scenes in advertising: : (Mark III) : brands, business and beyond (3rd ed. rev.). WARC. World Advertising Research Center.

Chicago Style (17th ed.) Citation

Bullmore, Jeremy. Behind the Scenes in Advertising: : (Mark III) : Brands, Business and Beyond. 3rd ed. rev. Oxfordshire: WARC. World Advertising Research Center, 2003.

MLA (9th ed.) Citation

Bullmore, Jeremy. Behind the Scenes in Advertising: : (Mark III) : Brands, Business and Beyond. 3rd ed. rev. WARC. World Advertising Research Center, 2003.