Hunch turn your everyday insights into the next big thing
Where will your next big idea come from? Analyzing hard data? A corporate brainstorming session? Customer focus groups? Or closer to home? Successful entrepreneurs don't wait for proof that their idea will work. They learn to trust their gut and go. In Hunch, bestselling author and business adv...
| Otros Autores: | |
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| Formato: | Libro |
| Idioma: | Inglés |
| Publicado: |
London :
Portfolio Penguin
2017
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| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991005258649706719 |
Tabla de Contenidos:
- Introduction: Anyone could have done it
- Part one. What's stopping you? Hang-ups and hurdles
- You know more than you think
- Our insights are only as good as our questions
- The myth of the innovation epiphany
- The genius trap
- Ideas are overrated
- Chasing unicorns
- The enemy of insight
- Waist high and elbow deep
- Putting it into practice
- Part two. From everyday insights to groundbreaking ideas
- The role of intuition
- Signs and signals
- It takes practice
- From A to beyond
- A mindset shift
- Ordinary genius
- What we see is not all there is
- Ideas versus opportunities
- Groundbreaking ideas don't start with ideas
- Emotional intelligence
- Sense making
- Where ideas begin
- The birth of a hunch
- Part three. The who, the what and the how
- Embracing curiosity
- Case studies in curiosity
- Tapping into empathy
- Case studies in empathy
- Firing imagination
- Case studies in imagination
- Conclusion.
