El Marketing de servicios profesionales

Bibliographic Details
Main Author: Kotler, Philip (-)
Other Authors: Bloom, Paul N., Hayes, Thomas J. (Thomas Joseph), 1953-
Format: Book
Language:Castellano
Published: Barcelona [etc.] : Paidós cop. 2004
Series:Paidós empresa ; 100
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991004988309706719
Description
Item Description:Reimpressions: 2005
Tít. orig.: Marketing professional services
Physical Description:422 p. : gràf. ; 22 cm
ISBN:9788449315244