Johansson, J. K. (2009). Global marketing: Foreign entry, local marketing, & global management (5th ed. (international edition).). McGraw-Hill.
Chicago Style (17th ed.) CitationJohansson, Johny K. Global Marketing: Foreign Entry, Local Marketing, & Global Management. 5th ed. (international edition). Boston [etc.]: McGraw-Hill, 2009.
MLA (9th ed.) CitationJohansson, Johny K. Global Marketing: Foreign Entry, Local Marketing, & Global Management. 5th ed. (international edition). McGraw-Hill, 2009.
Warning: These citations may not always be 100% accurate.