APA (7th ed.) Citation

De Fleur, M. L., & Ball-Rokeach, S. (1989). Theories of mass communication (5th ed.). Longman.

Chicago Style (17th ed.) Citation

De Fleur, Melvin Lawrence, and Sandra Ball-Rokeach. Theories of Mass Communication. 5th ed. New York [etc.]: Longman, 1989.

MLA (9th ed.) Citation

De Fleur, Melvin Lawrence, and Sandra Ball-Rokeach. Theories of Mass Communication. 5th ed. Longman, 1989.