Small business management

In order to become a successful entrepreneur, one has to have a clear understanding of how to effectively manage a small business. This valuable introduction shows budding entrepreneurs how to launch and run their own firm. In addition to explaining the value and appeal of small businesses, it offer...

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Detalles Bibliográficos
Otros Autores: Hodgetts, Richard M., autor (autor), Burlingame, Margaret, autor10171600086529 (autor10171600086529), Kuratko, Donald F., autor, Gulbandsen, Don, autor
Formato: Libro
Idioma:Inglés
Publicado: Hoboken, NJ : Wiley [2008]
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991004752719706719
Tabla de Contenidos:
  • Conté: 1. An introduction to the small business life
  • 2. Small business opportunities
  • 3. The family-owned business
  • 4. Developing a business plan
  • 5. Sources of financing
  • 6. Forms of small business ownership
  • 7. The basics of small business management
  • 8. Legal concerns of small businesses
  • 9. Managing human resources in a small business environment-- 10. Understanding markets and pricing
  • 11. Promotion and selling
  • 12. E-commerce and the small business owner
  • 13. Using financial statements
  • 14. Budgeting and taxes
  • 15. Purchasing and inventory control
  • Appendix: Business plan
  • Endnotes
  • Glossary
  • Index