APA (7th ed.) Citation

Burns, A. C., & Bush, R. F. (2000). Marketing research (3rd ed.). Prentice Hall.

Chicago Style (17th ed.) Citation

Burns, Alvin C., and Ronald F. Bush. Marketing Research. 3rd ed. Upper Saddle River, N.J.: Prentice Hall, 2000.

MLA (9th ed.) Citation

Burns, Alvin C., and Ronald F. Bush. Marketing Research. 3rd ed. Prentice Hall, 2000.