Hearing the voice of the market competitive advantage through creative use of market information
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | Inglés |
| Published: |
Boston (Mass.) :
Harvard Business School Press
cop. 1991
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| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991004618369706719 |
| Physical Description: | XIV, 294 p. : gràf., quadres ; 24 cm |
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| Bibliography: | Referències bibliogràfiques. Índex |
| ISBN: | 9780875842417 |
