Liderazgo de marca

Bibliographic Details
Main Author: Aaker, David A. (-)
Other Authors: Joachimsthaler, Erich, 1956- (trad), Álvarez del Blanco, Roberto Marcos, trad, Camps Fons, Valentí, trad
Format: Book
Language:Castellano
Published: Bilbao : Deusto cop. 2001
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991004616929706719
Description
Item Description:Reimpressions: 2004
Tít. orig.: Brand leadership
Physical Description:384 p. : il. ; 24 cm
ISBN:9788423417575