Leap how to thrive in a world where everything can be copied
"Outlasting competition is difficult. Doing so over decades or a century is nearly impossible. Yet some pioneering companies have managed to endure and even prosper over the course of centuries. How did they do it? In Leap, Howard Yu, professor of strategy and innovation at IMD, explains how co...
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Formato: | Libro |
Idioma: | Inglés |
Publicado: |
New York :
PublicAffairs
[2018]
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Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991004525309706719 |