Mullin, B. J., Hardy, S., & Sutton, W. A. (2007). Sport marketing (3rd ed.). Human Kinetics.
Cita Chicago Style (17a ed.)Mullin, Bernard J., Stephen Hardy, y William A. Sutton. Sport Marketing. 3rd ed. Champaign, IL: Human Kinetics, 2007.
Cita MLA (9a ed.)Mullin, Bernard J., et al. Sport Marketing. 3rd ed. Human Kinetics, 2007.
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