Cita APA (7a ed.)

George, M. L., Works, J., & Watson-Hemphill, K. (2005). Fast innovation: Achieving superior differentiation, speed to market, and increased profitability. McGraw-Hill.

Cita Chicago Style (17a ed.)

George, Michael L., James Works, y Kimberly Watson-Hemphill. Fast Innovation: Achieving Superior Differentiation, Speed to Market, and Increased Profitability. New York ; London: McGraw-Hill, 2005.

Cita MLA (9a ed.)

George, Michael L., et al. Fast Innovation: Achieving Superior Differentiation, Speed to Market, and Increased Profitability. McGraw-Hill, 2005.